What is SEO? How to Do SEO Analysis?: Kamera Sistemler

From SEOMEDYA.COM;

The term SEO is formed from the first letters of the words Search Engine Optimization. Its Turkish equivalent is shown as "Arama Motoru Optimizasyonu". It is the work done to rank higher in the desired keywords in search engines, especially Google.

Google, today's most popular search engine, shows quality and popular websites in higher positions. The quality of a website is referred to as on-page SEO, while its popularity is referred to as off-page SEO. If these two issues are handled correctly and naturally, success can be achieved in the targeted keywords.

How is Analysis Done?

Keyword Analysis

At the beginning of the work, the mutually determined keywords are analyzed. In line with the analysis, current position information and search volumes are determined and recorded in the project file. At the same time, our agency provides keyword suggestions, ensuring you get 100% efficiency from the work. In our monthly SEO progress reports, keyword groups are updated and shared with our customers.

Industry Analysis

Industry analysis is applied to determine the right strategy for the website where the SEO work will be done. We determine a unique strategy for each website and take the right steps towards achieving the goal. By following developing and changing technology, we work to make you a leader in the internet world and your industry.

Competitor Analysis

Analyzing competitors who achieve success in the determined keywords is important for a correct strategy and structure. We start our projects by examining the competitors' work and the results they have achieved. Thus, we offer our customers a better result than competitors in the short term.

Content Analysis

Website content, which is the most fundamental step of on-page SEO, is among the most important factors that bring success in search engines. At the beginning of the project, text content and visual content are subjected to a detailed analysis. In this analysis, where we consider user benefit and experience, we provide keyword usage rate, content rate, originality, title selection, and visual analysis.

Link Analysis

The concept of links obtained from other sites, encountered in off-page SEO, can cause websites to be SPAMmed or filtered. For this reason, we subject our projects to detailed link analysis. We carry out our work to identify and remove harmful links acquired as a result of negative and faulty practices. In a short time, we take the first step towards gaining the trust of search engines by getting rid of unwanted links.

Technical Analysis

A technical analysis should be performed with an expert eye to identify errors in the software side of websites. We identify factors that are not visible to the user and that prevent the site from being crawled by search engines through these checks. We check issues such as duplicate pages, repeated codes, faulty Google parameters, and URL structure that occur in the project and share them in our report. In addition to presenting the report to our customers, we provide the necessary software support.